We build, fund, and launch companies.
Aadi Projects is the rare firm that advises, finances, and builds under one roof — so a conviction can travel from a recommendation, to a cheque, to a company we co-found with you, without ever leaving the building.
Most firms sell advice and disappear. We are built to be accountable to the result.
That single decision — to own the outcome, not just the analysis — shapes how Aadi is structured, staffed, and judged.
Consulting + Capital = Cofoundry.
The three arms aren't departments. They're one capability, expressed in three registers — and the loop between them is the firm's real engine.
We advise — and build the working thing.
We fund it — advisory, and our own conviction.
We co-build and own the company.
One firm, three ways to act.
Each stands on its own — and each makes the others sharper.
Consulting
Fourteen service lines that don't stop at the deck — we ship the working system, the live process, the running model.
- Build · product, data & AI, operations
- People · org, transformation, culture
- Growth · revenue, pricing, market entry
- Strategy & Counsel · M&A, finance, risk
Capital
Two arms — advisory that gets you ready and closed, and principal capital deployed on conviction across the corridor.
- Capital Services · raise, sell, structure
- Investing · principal positions
- Warm corridor access, both markets
- A real firewall between the two
Cofoundry
The combination — we co-found, build, and back companies, with four ventures we already operate as proof.
- Build · co-create the company
- Grow · scale with advantage
- Four operating ventures
- An honest, full-lifecycle model
From advice to a company — without a handoff.
Conviction moves through the firm in one continuous motion. When something we back hits trouble, Errored Coin recovers the value and the lesson, and feeds it back to the start.
Advise
Consulting validates the problem and ships the working thing — no equity taken, no studio cash drained.
Build
Where there's a company, the studio co-builds the product and go-to-market with our own operators.
Fund
Capital backs the strongest at graduation — clean cap table, recycled cash, aligned incentives.
Co-own
We hold a founder-aligned stake and stay accountable — the upside, and the downside, owned together.
Five things make us different. None of them is scale.
Accountable to outcomes
We're judged by what works after we leave — capability transferred and value created, not slideware delivered.
One corridor, two markets
India and the US run as a single motion — entity, capital, talent, go-to-market — which compounds where two efforts leak.
Conviction over scale
We back a few things deeply rather than many thinly, say no cleanly, and commit where we say yes.
AI where it earns it
Used to build faster and sharper — and some of what we build is AI itself. Never theatre; judgment leads.
Advice that becomes capital
Because we advise, invest, and build under one roof, conviction never has to leave the building.
Quiet by design
No logo walls, no AUM theatre. The credibility lives in the thesis, the method, and the work.
Eight sectors, two angles.
In each, both arms are at work — what we build, and what we back — concentrated where trust and cross-border movement decide outcomes.
Technology & SaaS
Software that scales across the corridor.
Vertical & Agentic AI
Full-stack AI solving a critical niche.
Fintech & Infrastructure
Payments, RegTech, financial plumbing.
DeepTech & Defence
Sovereign capability — including WeFight.
Digital Health & Bio
Discovery AI and bio-manufacturing.
Manufacturing & Industrials
Buy-and-build and mid-market growth.
Family & Founder-Owned
Succession, recaps, and transitions.
Distressed & Special Situations
Turnarounds — with Errored Coin.
Four companies we built and run.
We don't point at a portfolio. We operate these.
Chief Navigators
Leadership and change management — the human side of transformation. chiefnavigators.com
TeamBeam Outings
Experiential corporate offsites across India and the USA. teambeam.in · teambeam.us
WeFight
Sovereign AI for defence and healthcare — capability a nation can own. wefight.ai
Errored Coin
Distressed-asset intelligence — value where others see failure. errored.co.in
Even an errored coin has value.
When a business stalls or an asset is written off, most walk away. Errored Coin — our distressed-asset intelligence venture — reads what others abandon, names the error, recovers the value, and brings the capital. It's also what keeps our build-and-back cycle honest.
One partner for the whole arc.
Founders are forced to stitch together an advisor, an agency, and an investor, and hope they align. Aadi is the single room that builds the thing, helps you raise, and can back you itself — wherever you are in the journey.
The things people ask first.
What does Aadi actually do?
We advise (Consulting), finance (Capital), and co-found companies (Cofoundry) across the India–US corridor — one firm, one accountable relationship, three ways to act.
Is Aadi one company or several?
One. Aadi Projects operates Consulting, Capital, and Cofoundry as trade names — deliberately simple, until a real trigger warrants more structure.
How do you handle being advisor and investor?
With a real firewall: advisory serves you, investing rests on our own thesis, confidences never cross, and conflicts are disclosed and reviewed.
Do you only work on the India–US corridor?
It's our focus and our edge. We occasionally work beyond it where the fit is exceptional, but the corridor is where we're deepest.
Tell us what you're building.
One note is usually enough to know whether we're the right room — and which part of the firm answers it.